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Advanced Typography / Final Compilation & Reflection

24.09.2024 - 19.12.2024 / Week 1 - Week 13
GAN YI KIAN / 0374572
Advanced Typography / Bachelor of Design (Hons) in Creative Media
Final Compilation & Reflection



Link

Task 2 / Key Artwork & Collateral

Task 3 / Type Exploration & Application


INSTRUCTIONS


SUBMISSIONS

Task 1 / Exercises

Fig. 1.1 Final Axial System (3/10/2024)

Fig. 1.2 Final Bilateral System (3/10/2024)


Fig. 1.3 Final Dilatational System (3/10/2024)

Fig. 1.4 Final Grid System (3/10/2024)

Fig.1.5 Final Modular System (3/10/2024)

Fig. 1.6 Final Radial System (3/10/2024)

Fig. 1.7 Final Random System (3/10/2024)

Fig. 1.8 Final Transitional System (3/10/2024)

Fig. 1.9  Final Exercise 1 Typographic Systems PDF (3/10/2024)

Fig. 1.10 Final Exercise 1 Typographic Systems PDF with grid (3/10/2024)

Fig. 1.11 Original image (9/10/2024)

Fig. 1.12 Extracted image (9/10/2024)


Fig. 1.13 Refining Process (9/10/2024)

Fig. 1.14 Extracted Letterforms baseline (9/10/2024)

Fig. 1.15 Reference Font (9/10/2024)
Fig. 1.16 Final Letterform (9/10/2024)

Fig. 1.17 Final original extraction upper and final letterforms bottom (9/10/2024)

Fig. 1.18 Poster (15/10/2024)

Fig. 1.19 Final Poster PDF (16/10/2024)

Task 2 / Key Artwork & Collateral
Fig. 2.1 Black wordmark on white background (20/11/2024)

Fig. 2.2 White wordmark on black background (20/11/2024)

Fig. 2.3 Colour palette (20/11/2024)

Fig. 2.4 Wordmark in actual colours on lightest shade of colour palette (20/11/2024)


Fig. 2.5 Wordmark in lightest shade of colour palette on darkest shade of colour palette (20/11/2024)

Fig. 2.6  Animation GIF (20/11/2024)

Fig. 2.7 Final Task 2(A) Collateral PDF (20/11/2024)

Fig. 2.8 Final Collateral 1 (20/11/2024)

Fig. 2.9 Final Collateral 2 (20/11/2024)

Fig. 2.10 Final Collateral 3 (20/11/2024)


Fig. 2.11 Final IG Page (20/11/2024)

Fig. 2.12 Final Task 2(B) Collateral PDF (20/11/2024)

Task 3 / Type Exploration & Application
GeoCircuit download link: here

Fig. 3.1 Word PDF (18/12/2024)

Fig. 3.2 FontForge screen grab 1 (18/12/2024)

Fig. 3.3 FontForge screen grab 2 (18/12/2024)
Fig. 3.4 FontForge screen grab 3 (18/12/2024)

Fig. 3.5 Font Presentation 1 (15/12/2024)

Fig. 3.6 Font Presentation 2 (15/12/2024)

Fig. 3.7 Font Presentation 3 (15/12/2024)

Fig. 3.8 Font Presentation 4 (15/12/2024)

Fig. 3.9 Font Presentation 5 (15/12/2024)

Fig. 3.10 Font Presentation 6 (18/12/2024)

Fig. 3.11 Font Presentation (18/12/2024)

Fig. 3.12 Font Application 1 (15/12/2024)

Fig. 3.13 Font Application 2 (15/12/2024)

Fig. 3.14 Font Application 3 (15/12/2024)

Fig. 3.15 Font Application 4 (15/12/2024)

Fig. 3.16 Font Application 5 (15/12/2024)

Fig. 3.17 Font Application (15/12/2024)
Sample Text



REFLECTION

Experience
In this exploration of font design, I learned in depth about various design principles, tools, and techniques, trying to create visually appealing typography. Each project brought different challenges, such as finding a balance between beauty and readability, or incorporating experimental creativity into structured design. Through these practices, I have a deeper understanding of the important role of fonts in conveying information and design.

Observations
During the design process, I noticed that there is a close connection between the choice of fonts and the tone of the content, which will directly affect the effectiveness of information transmission. Minimalistic typography often improves readability, but moderate creative deviations can give the design more personality and depth. In addition, the adjustment of character spacing and line spacing has a significant impact on the overall dynamics of the layout. The precision of modern design tools allows us to boldly try unconventional design methods, but it also reminds me that design needs to return to its essence and serve the expression of content.

Findings
Through these practices, I found that excellent font design requires a deep understanding of visual hierarchy and target audience. Innovation is inseparable from experimentation, but this experiment must be combined with practicality and relevance to the content. Fonts are not only an art form, but also an important tool for storytelling and branding, which needs to be consistent with the overall design goals. Finally, I deeply realized that mastering font design is a journey of continuous experimentation and learning, and each project is helping me improve my skills and expand my horizons.

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